Sunday, January 24, 2010

Off Duty XV

Remember Tab? I suppose The Coca Cola Company still makes it, but they certainly don't promote it the way they do Diet Coke or Coke Zero. Why did it fall by the wayside?

Something to ponder today, as I am off duty from blogging.


The League said...

I purchased some Tab about a year ago. Its not very good.

The primary sweetener is saccharine, which got a bad rap for causing cancer in rats, I believe. Given that Diet Coke tastes a bit like carbonated chemistry-set, I suspect that the cancer angle had more to do with people abandoning the drink than taste. I should add, if you don't have a taste for "Sweet'n'Low", then the saccharine in Tab tastes a little weird.

As an aside, if you really want to think about Tab a great deal, there's a curious episode of the "Sarah Silverman Program" that salutes the beverage.

Unknown said...

Incidentally, steer well clear of Tab Energy, the main flavouring agent of which seems to be ginseng. I remember describing the taste to friends as “expeller-pressed celery stalks.” Somehow I made it through the whole can.